The breeder society is responsible for the marketing of the Drakensberger breed. The marketing ranges across a wide variety of activities that include the following:
Advertisements in agricultural magazines
The hosting of the annual national Drakensberger auction during the last week of April
agricultural magazines
A Drakensberger Nampo harvest day booth and exhibition
Radio- and television interviews
2 November 2011
Johan Fourie
The adaptability of the Drakensberger in die Malopo district
The generation of breed journals
Supplements to agricultural magazines
Hosting of information days
The maintenance and upkeep of the Drakensberger website and facebook pages
Facebook
The making of marketing and promotional material such as name bords, dvd’s, clothing, etc.
SA Studbook is responsible for the data processing and calculation of production data and breeding values of stud animals according to the latest international models and methods
